SEO and AEO services for small businesses.

Fixed monthly plans that combine SEO and AEO, measured by what matters to your business, not just by rankings. Every month, you get a report showing what was done and what it changed.

Fixed monthly pricing · Cancel anytime with 30 days’ notice

Example monthly SEO and AEO report for Month 6, marked "All deliverables shipped." Results: bookings from search up from 15 to 19, organic traffic up 32%, AI mentions up from 6 to 11 of 20 tracked prompts, and keywords in Google's top 3 up from 9 to 14. Shipped this month: 5 of 5 pages optimized for SEO, 3 of 3 for AEO, 2 of 2 new content pieces, and 4 of 4 technical fixes. A note explains that ChatGPT now recommends the business for its main service locally, and that next month's focus is Google AI Mode.
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Some Wins I’m Proud Of

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+105%

Website Traffic Through Evergreen Content

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+30%

MoM Conversion Growth

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+250%

YoY Commercial Revenue

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30x

Growth in Weekly Consultation Bookings

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70+

Business Inquiries From a Single Piece of Content

Services

Ways to work with me.

Choose a monthly plan if you want the work done for you, or start with an audit if you’d like a clear plan first. Every service covers both Google and AI search.

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SEO Managed Services

Climb Google’s rankings, with the work done for you every month.

Each month I fix what’s holding your site back, optimize the pages closest to a sale, and create content around what your customers search for. You get a report showing what changed, what I did, and what comes next, so you always know what you’re paying for.

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AEO Managed Services

Get named when customers ask ChatGPT and other AI tools who to trust.

I make your site easier for AI to understand and quote through clear, answer-first pages, structured data (schema), and the details AI checks before recommending you. I track which questions you’re named for, so your monthly report shows where AI recommends you and where it doesn’t yet.

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SEO Audit

Find out what’s holding you back on Google, and what to fix first.

A full review of how your site performs in Google search: rankings, content, technical health, and your local presence. Delivered in 5 business days with a 60-minute walkthrough, plus a prioritized roadmap you can hand to your team, act on yourself, or bring to me.

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AEO Audit

See how AI tools like ChatGPT see your business, and why they do or don’t recommend you.

A much deeper version of the free audit. I check which questions you’re named for, who’s recommended instead, whether AI can read your site, and whether it describes you accurately. Delivered in 5 business days with a 60-minute walkthrough and a prioritized roadmap for getting you recommended.

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Technical SEO Audit

A deep check of the foundations everything else depends on.

For when your content and strategy are handled but something still isn’t working. I check crawlability, indexing, site speed, schema, and whether search engines and AI tools can read your pages properly. Delivered in 7 business days, with a 45-minute walkthrough and a fix list in priority order.

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Local SEO Services

Show up when nearby customers search on Google and Maps.

For most small businesses, the searches that matter happen close to home, like “dentist near me” or “best plumber in [city].” I manage your Google Business Profile, help you earn more reviews, and keep your business details consistent everywhere, so you show up in the map results.

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LLMO Managed Services

Build the outside reputation AI looks for before it recommends you.

AI tools trust what others say about you more than what you say about yourself. I build your presence beyond your own site through outreach to industry publications, genuine participation in communities like Reddit, and other third-party sources AI treats as independent proof.

Not sure which one fits your business?

Book a free intro call, and I’ll tell you what I’d start with.

How I approach SEO and AEO work.

Search and AI results change every month, so the work can’t be a one-off project. After a one-time Setup, I run the same three-step cycle every month: measure, plan, do the work, then measure again.

Setup

Deciding what success means for your business, and building the tracking to measure it.

Benchmark

Measuring where you stand in Google and in AI answers.

Blueprint

Working out why the gaps exist, and what is worth fixing first.

Build

Doing the work, both on your site and off it.

At the end of every month, you get a detailed report: your rankings, traffic, inquiries, and AI mentions compared with last month, what they mean for your business in plain English, everything I did with links, and next month’s plan.

How I stack against other options.

Comparison table showing how working with Ines S. Tavares compares to an SEO agency and doing SEO yourself, across five factors: SEO and AEO run as one system (yes for Ines, no for an SEO agency, no for DIY); end-to-end strategy and execution (yes, yes, no); buying-intent content prioritized (yes, no, no); on-site and off-site work included (yes, yes, no); and no cost beyond your own time (no, no, yes).

PRICING

Choose your success plan.

You get the same process on every plan: Benchmark, Blueprint, and Build, every month. Higher plans add more new pages, more content updates, more AI engines tracked, and more work off your site.

Essential

$750/month

For smaller sites in less competitive markets

  • Tracking on Google + 3 AI engines
  • Urgent technical issues fixed
  • 3 SEO optimizations
  • 1 AEO optimization
  • 1 New content piece
  • GBP optimization
  • Detailed reporting
Book a call to get started →
Standard

$1,500/month

For businesses facing steady competition online

  • Tracking on Google + 5 AI engines
  • All technical issues fixed
  • 6 SEO optimizations
  • 2 AEO optimizations
  • 2 New content pieces
  • GBP optimization
  • GBP review requests
  • Business directories outreach
  • Reddit presence
  • Detailed reporting
Book a call to get started →
Complete

$2,500/month

For businesses competing for the hardest searches in their market

Everything in Standard, plus:

  • 4 New content pieces
  • Link building & PR outreach
  • Competitor monitoring
  • A content calendar
  • Monthly strategy call
Book a call to get started →

Three- and six-month contracts available. One month free on six-month contracts. Cancel anytime. All prices are in USD.

Testimonials

Feedback From Colleagues & Clients

A few words from people who have worked with me across SEO, content strategy, editorial workflows, and team leadership.

ignas varkala, head of seo, clickout media
Jon Kamin
CEO, The Open:Minds Expo

I’ve had the pleasure of working with Ines for several years now. She is thoughtful, creative, a true problem-solver, and very trustworthy. I wholeheartedly endorse her and am happy to continue to work with her!

ignas varkala, head of seo, clickout media
Camila Karam
Content Editor, Cryptonews

Ines managed me for almost two years, and working with her has been absolutely amazing! She is smart, empathetic, hard-working, and her feedback always pushed me to be the best version I could be. I learned a lot from her.

ignas varkala, head of seo, clickout media
Mike Hakopyan
Founder, 7Rock Marketing

Ines is a true gem as a freelancer! Her exceptional organization, attention to detail, and working style have helped us improve content quality for all clients we work with. We couldn’t be happier to have found her, and we eagerly look forward to continuing our fruitful partnership.

ignas varkala, head of seo, clickout media
Polina Bila
Head of Socials & PR, Cryptonews

I worked with Ines during her time at Cryptonews, where she played a big role in shaping our evergreen content and helping define a strong editorial voice in the Web3 space. She’s someone who naturally elevates the work around her and makes any team better just by being part of it.

ignas varkala, head of seo, clickout media
Ignas Varkala
Project Manager, BroadSpec Consulting

Ines is the go-to person of the editorial team for ideas, input, and even strategy. She brings great ideas to the table and gets things done quickly, efficiently, and without sacrificing quality. Ines demonstrated exceptional management skills by training and mentoring two writers while efficiently handling multiple priorities. 

ignas varkala, head of seo, clickout media
Ihssan El Medkouri
Content Editor, Cryptonews

I worked with Ines as my manager for nearly two years, and much of my growth during that time came from her guidance. She always gave thoughtful, constructive feedback. She’s hardworking, reliable, and consistently exceeds everyone’s expectations. She was truly the glue of the team.

Tell me about your business.

Tell me what your business does and where you want it to be. I’ll tell you what’s realistic, what it would take to get there, and whether I’m the right person for the job.

  • No sales team or juniors — you get me
  • No pitch, no commitment, no pressure
  • If I’m not the right fit, I’ll tell you
  • You’ll know where you stand, either way

Alternatively, you can email me at hi@inesstavares.com, or book a meeting.

Frequently Asked Questions (FAQs)

The things most business owners ask before we start working together. Still unsure about something? Get in touch, and I’ll answer it directly.

Should I start with an audit or a monthly plan?

It depends on whether you want the work done for you. Choose a monthly plan if you’d like me to handle it all, every month. Start with an audit if you want a clear, prioritized plan first, or if you’ll do the work in-house or with your own developer. Not sure? We’ll work it out on a free intro call.

Can I start with an audit and move to a monthly plan later?

Yes, and it’s a common way to start. The audit covers much of the same ground as Setup, the first step of every monthly plan. If you move to a plan afterwards, your audit becomes the starting point, so we can skip straight to the work instead of covering the same ground twice.

Will you implement the audit’s recommendations?

Not as part of the audit. You’ll get a prioritized roadmap and a walkthrough call. From there, it’s your choice. You can either work through it yourself, hand it to your developer, or have me carry it out on a monthly plan. Either way, you’ll know exactly what to fix and in what order.

Can you work alongside my web designer or developer?

Yes. The Technical Audit ends with a fix list your developer can act on straight away. On a monthly plan, I can coordinate with them directly. I handle the SEO and AEO work while they take care of design and development, so nothing gets changed twice or broken by accident.

Which website platforms do you work with?

I work with WordPress sites only. It’s the platform I know inside out, so I can make changes directly and safely instead of working around a platform’s limits.

Do you handle Google Ads or social media?

No. I focus entirely on organic search, meaning Google rankings and AI visibility. That focus is what lets me go deep. If someone else runs your ads or social media, I’m happy to work alongside them, and what I learn about how your customers search can help their work too.

What do you need from me to get started?

Access to your WordPress site, Google Analytics, Search Console, and Google Business Profile. For most of these, you add me as a user instead of sharing passwords, and I’ll send simple step-by-step instructions. If Analytics or Search Console isn’t set up yet, I’ll set it up during the first month.

What happens to my content and data if I cancel?

Everything you’ve paid for stays yours: the content, the optimizations, your listings, and every monthly report. Your Google Analytics, Search Console, and WordPress accounts were always yours, and I’ll remove my access. You’ll also get your keyword and prompt lists and your content inventory, so whoever takes over can pick up where I left off.

Need SEO and AEO support?

Tell me what you’re trying to solve, and I’ll help you find the most practical way forward.

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